With SUV functionality, supercar soul and the unmistakable Lamborghini DNA; this is the Lamborghini Urus - the world’s first Super Sport Utility Vehicle.
The distinctive silhouette of the Lamborghini Urus is cutting-edge and dynamic, streamlined to showcase the super sports origins whilst highlighting its sporty yet elegant nature. The imposing body details illustrate the functionality within the design. As the lowest SUV in its class, the Urus has unique and extreme proportions.
Drawing inspiration from the LM001, the Urus references the power dome revealing the engine and the diagonal styling lines, whereas the frameless doors pay homage to the iconic Marcello Gandini. Design features of the Urus, such as the “Y” and the hexagon elements, the front bonnet with center peak and the cross lines on rear door makes it recognisably a Lamborghini. The extreme form and single stylised silhouette line allow Lamborghini to create a Super Sport Utility Vehicle that remains loyal to their design aesthetic.
As expected of a Lamborghini, the Urus’ interior showcases the finest Italian craftsmanship. The interior can be customised to fit your needs with the largest range of options ever presented for a Lamborghini model. Elegant or sporty? Choose how your Urus looks through the selection of materials including, natural leather, Alcantara®, wood finish, aluminum or carbon - with the option to personalise select materials with contrast stitching or Q-citura.
The infamous ‘Y’ styling is featured within the dashboard architecture promoting the aeronautic design and state-of-the-art technology. The driver oriented instrument concept includes three TFT screens for: instruments, infotainment and comfort functions including a virtual keyboard feature with handwriting recognition. The Lamborghini Infotainment System III (LIS III) combines kinesthetic feedback and interactive voice commands with high definition displays to puts the driver’s needs the at the forefront.
Whilst driving your Urus, you can experience music in a new way. The advanced “Bang & Olufsen Sound System” features innovative 3D sound technology which offers an unmatched listening experience delivered through 21 loudspeakers and a power output of 1700 Watts.
The Lamborghini Urus offers the best weight-to-power ratio on the SUV market for a unrivalled performance. The V8 bi-turbo engine is integrated with a maximum power output of 478 kW / 650 HP enabling exceptional performance. The 8-gear automatic transmission partnered together with the permanent 4-wheel drive system with active torque vectoring ensures sport-orientated dynamic driving.
The Lamborghini Urus is fitted with state-of-the-art vehicle dynamics technology, providing an all-encompassing standard driving dynamics. The Urus ensures the best performance in every situation thanks to its best-in-class dynamic package, including: 4-wheel-drive system with active rear torque vectoring, adaptive air suspension with active dampers, roll stabilization system, carbon ceramic brakes and 4-wheel steering. This unrivalled technical package is managed through the ANIMA Selector, providing outstanding driving dynamics and handling typical of a Lamborghini.
The ANIMA (Adaptive Network Intelligent Management) Selector is the Lamborghini electronic platform controlling and radically transforming driving dynamics and the driving experience. The ANIMA Selector allows you to choose from multiple driving modes and the Urus will adapt accordingly for the journey ahead. There are three on-road modes: STRADA for ease of driving, comfort and safety; CORSA for accuracy and maximum performance and SPORT for agility, receptiveness and excitement of the journey.
As well as the on-road modes, ANIMA offers three off-road modes to enhance the Urus performance: TERRA ensures comfort and ease in off-road conditions; SABBIA, for sandy surfaces and NEVE which ensures peace of mind and safety even on icy or slippery surfaces.
The final driving mode is EGO mode, enabling the driver to adapt the driving dynamics to their preference, making every drive exhilarating.
The latest technologies found in the Lamborghini Urus offer unparalleled everyday capabilities. The latest safety and driving technology systems can be tailored to you needs to allow for ultimate safety, comfort and peace of mind.
With the bold design, daring personality and distinct Lamborghini characteristics, the Urus is one of a kind. The world’s first Super Sport Utility Vehicle perfect for everyday driving, delivering pure emotion and the high performance of a real Lamborghini.